Miami SEO: Keywords vs Hashtags

Posted by Vanessa Alfonso on Apr 26, 2016 9:36:19 AM

 
 

Welcome to a world run by social media, where hashtags have become part of a social media dialect and consumer categorization system. Everything from the news, to tweets from the President, to this morning's cup of #305cafecito have succumbed to the world of hashtags. But what does this have to do with your Miami SEO strategy and, more importantly, when should you be using keywords vs. hashtags? Sip your coffee, and read on.  

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Topics: social media, local seo, Keywords, Miami seo, hastags

Miami SEO vs Social Media

Posted by Vanessa Alfonso on Apr 6, 2016 12:55:14 PM

 
 
Today, Local SEO  is a must-have for start-ups and small businesses. As a matter of fact, think of it as your business's location on the Internet! You should put as much effort as you did finding the best spot in the neighborhood as you do on the Internet. Location, location, location! 

You may be asking what makes Local SEO different from any other? Well, if you're a small local business your main target is local. Meaning it is essential to narrow down the keywords you chose to optimize your search results within your area, starting with one of the most unthought-of places; social media platforms. Want to learn how?   
 
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Topics: social media, inbound marketing, local seo

Miami SEO: The 5-3-2 Rule for Social Media Content

Posted by Vanessa Alfonso on Apr 1, 2016 4:49:24 PM

 
Social media is a great tool for sharing content. When you think about it, most people get their news from a social media website. In this fast-paced mobile world, getting the right attention is important but you'll need to find the right balance in order to get it. Ask yourself what type of content do you find on your page? To find a balance of content, you'll want to follow the 5-3-2 rule.   
 
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Topics: social media, inbound marketing, content marketing, 5-3-2 rule, content sharing

How to Implement Instagram in Inbound Marketing

Posted by Vanessa Alfonso on Mar 30, 2016 12:04:21 AM

 

Unlike traditional marketing, Inbound Marketing uses organic means to bring customers to you using the three stages of the buyers funnel. One of the benefits of this inbound methodology is that it facilitates how people find your company using keywords. Instagram, allows your company to be found organically through the implementation of hashtags and creating a strong brand identity people can trust. While we use other social media sites to expose our written content, Instagram is a platform that gives you the opportunity to show your company's human side. Now where do you start? 

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Topics: social media, inbound marketing, instagram

All Social Media Platforms Are Not Created Equal

Posted by Vanessa Alfonso on Mar 25, 2016 2:21:27 PM

 
Social media is one of the top means for content distribution. Do you know which networks fit best with your inbound methodology? Before you answer this question, know that it is important to understand the specific benefits of each particular social media platform before you start posting ads and content like Oprah giving away cars. The switch to social media as a means to advertise is necessary to compete in a world that lives on their mobile devices and social networks. However, not all social media platforms are created equal. Each network is dominated by a specific age group, market, and information source that you need to understand to execute your inbound marketing strategy with good results.
 

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Topics: social media, content creation, social media ads

How to Measure the ROI of Your Social Media Marketing Services

Posted by Jon Belgrad on Aug 24, 2015 8:00:00 AM

 
A modern marketing strategy should include social media. But it's hard to measure the impact of social media on your business. Want to turn those social media engagements into real, measurable data in order to track how well your social media marketing campaigns are performing? According to HubSpot, 53% of social media marketers don't measure their success...so you aren't alone, and it's never too late to start measuring your progress.
 
By measuring your social media marketing you will gain valuable insight. This will help you optimize your social media strategy and you can use real data to show your boss (or investors) why social media is worth your time.
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Topics: social media, roi, social media marketing

Social Media Management Tools...What to Look For

Posted by Jon Belgrad on Aug 17, 2015 8:00:00 AM

 
Do you feel like you’re spending too much time working on your social media content strategy...and not getting enough results? There are plenty of social media management tools that help make your life much easier, and your social media management more efficient & impactful for your business. But which should you pay attention to most to make your social media strategy Fast & Furious?
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Topics: social media, social media marketing, tools

Find the Best Social Media Sites for Business

Posted by Jon Belgrad on Aug 10, 2015 8:00:00 AM

 
 
Have you started building a social media strategy template? You only have so much time in every day to spend on social media, and you want to spend that time wisely and efficiently. Is it better to be active on every single social media site? No, you wouldn’t have enough time in the day...
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Topics: social media, inbound marketing, social media marketing

Social Media Strategy Template & How to Optimize for Inbound

Posted by Jon Belgrad on Aug 3, 2015 8:00:00 AM

 
Want to increase site traffic? Want to increase lead generation? Want to get more customers? Want to try new digital marketing solutions and build a Fast & Furious Social Media Machine? Social media can help you do this and more! If you want to get the most value from social media,  we recommend using it within the scope of the inbound methodology.
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Topics: social media, inbound marketing, social media marketing

60 Second Guide to Social Media Strategy

Posted by Richard Dimarco Barea on Mar 18, 2015 1:24:00 PM

Things have changed! The way you create a social media strategy has evolved significantly since MySpace was toppled by Facebook over 10 years ago. Today, modern marketers should be atuned to buzz words and platforms like Snapchat, Meerkeat, Memes and Selfies! From Miami to NewYork City it's time to get excited because it's time to update your social media strategy!

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Topics: social media

About TGA

The Internet has changed the world of business and social interaction. Organizations that leverage the methodology and technology of Online and Inbound Marketing, Search Engine Optimization and Social Media are staying relevant and growing. Our goal is to help you stay up to date by offering you digital resources to help you improve and impact the world through your mission!

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