All Social Media Platforms Are Not Created Equal

Posted by Vanessa Alfonso on Mar 25, 2016 2:21:27 PM

 
Social media is one of the top means for content distribution. Do you know which networks fit best with your inbound methodology? Before you answer this question, know that it is important to understand the specific benefits of each particular social media platform before you start posting ads and content like Oprah giving away cars. The switch to social media as a means to advertise is necessary to compete in a world that lives on their mobile devices and social networks. However, not all social media platforms are created equal. Each network is dominated by a specific age group, market, and information source that you need to understand to execute your inbound marketing strategy with good results.
 

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Topics: social media, content creation, social media ads

4 Easy Ways to Amplify Your Content

Posted by Vanessa Alfonso on Mar 23, 2016 8:00:00 AM

 
We've all heard content is king- but distribution is queen. And what good is your content if nobody sees it? No good. So, you have content, now the next step is to amplify your content as effectively as possible. But with so many channels and tactics nowadays which is the best way? Our next blog covers the 4 most effective ways to amplify your content through ads, lead nurturing, and optimizing influencers. 
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Topics: content creation, influencers, lead nurturing, native advertising, ad networks

How to Publish Content: The Next Big Step

Posted by Vanessa Alfonso on Mar 17, 2016 11:30:00 AM

 
 
Now that we've covered pre-content creation and how to make it shareable, it's time to talk about your content publishing options. Again, like the topics previously covered, you'd think the answer to this is obvious. However, taking a close look at these publishing options will help guide you to make the right decision and understand which platforms fit best with your strategy. 
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Topics: social media marketing, content creation, revenue generation

Content Sharing: How to Create Share and Trust Worthy Content

Posted by Vanessa Alfonso on Mar 16, 2016 10:00:00 AM

 
So you've started a new business and you're going down the checklist. You have your persona(s) ready, created your content specifically for your market, and now...you share your content. It sounds pretty simple, just copy some links into your businesses awesome Facebook page and click "share." If only sharing content were that simple. There are strategic and organic ways to optimize your content sharing.You may be asking yourself, "how do I make my content share and trust worthy?" The answer is simple. 
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Topics: content, social media marketing, content creation, revenue generation

Lead Nurturing Knockout: How to Get Prospects to Want to Buy From You!

Posted by Jon Belgrad on Jul 20, 2015 8:00:00 AM

 
 
 
 
Are you experiencing low conversion rates while nurturing your leads into paying customers? Looking for ways to modernize your lead nurturing (converting prospects into customers) strategy? Knockout your lead nurturing strategy to get your salespeople speaking with leads before they talk with your competition.
 
AIDA (attention, interest, desire, action) is old school. A modern marketing strategy should recognize
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Topics: content marketing, content creation, lead nurturing

Lead Generation Knockout: Attract the Right Visitors to Your Website

Posted by Jon Belgrad on Jul 13, 2015 8:00:00 AM

Source: Phoenix CNC Creations

Are you wasting countless hours attracting leads who just aren't right for your business? Want to optimize your time, and bring in more leads who 'fit' with your business? It's time to upgrade to modern marketing and KNOCKOUT Lead Generation tactics. Start bringing in the best visitors to your website so you can spend your valuable hours working for that knockout, to convert them to leads who will turn into paying customers.

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Topics: Lead Generation, content marketing, content creation

49 Tools to Market Your Business Online

Posted by Richard Dimarco Barea on Nov 20, 2014 11:48:00 AM

Growing your business, startup or non-proft through non-value added offers is not only an inefficient way to generate customers but also a sure-fire way to lose money with lower ROI activities. Content marketing is different in that you are providing expertise and valueable resources to your target market allowing them to trust you and build a significant relationship with customers allowing you to EARN their business. The framework is very simple: have an idea, create the content, distribute the content and track the relationship. Below you will find a list of tools that allows you execute evrey single step:

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Topics: online, tools, content marketing, writing tools, resources, content creation, content discovery, distrbution

About TGA

The Internet has changed the world of business and social interaction. Organizations that leverage the methodology and technology of Online and Inbound Marketing, Search Engine Optimization and Social Media are staying relevant and growing. Our goal is to help you stay up to date by offering you digital resources to help you improve and impact the world through your mission!

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